What on earth could possibly be the point of this, beyond illustrating the ridiculousness of the capitalist system wherein everything is for sale?
(For those a little lacking in brain juice this fine morning, I refer of course to the sticker proclaiming San Remo's large spirals as the Official Pasta of the Australian Netball Team.)
You can't just sponsor someone anymore without some kind of petty public relations quid pro quo can you? There has to be some benefit to the bottom line. Corporate citizenship my arse.